Projects involved designing print, commercial, and digital advertisements created to communicate a clear message across multiple platforms while maintaining a cohesive visual identity. The work focused on translating a single concept into adaptable executions suited for different formats, audiences, and viewing contexts.
Each ad was designed with strong hierarchy, intentional typography, and bold visual storytelling to ensure clarity and impact, whether viewed in print, on screen, or in motion-based environments. The project highlights my ability to think strategically across mediums, balance creativity with communication goals, and build campaigns that remain consistent while flexing to meet the demands of varied advertising channels.
