This project involved designing a multi-channel marketing campaign for a Registered Nurse to BSN program, created to support recruitment and program awareness. The campaign focused on clear, approachable messaging that spoke directly to working nurses, balancing professionalism with accessibility across all materials.
Deliverables included a printed brochure, posters, and digital signage, all built from a unified visual system. Each piece was designed to communicate key information quickly while maintaining consistency across physical and digital environments. The project demonstrates my ability to translate academic and healthcare-focused messaging into cohesive, high-impact design solutions that work seamlessly across formats and spaces.
